Blog
Define your ICP (Ideal Customer Profile)
Ideal Customer Profile Template | Growth Hacking School If there’s one way to make your marketing and sales efforts more effective, then it’s this. Your products or services have a certain value. And that value is the highest for a specific kind of audience. For...
How to Create a Unique Value Proposition?
Creating a Unique Value Proposition requires spending a lot of time thinking about what makes us different. And that's why 72% of new products and services fail! https://twitter.com/PedroTalaia/status/1629421516398919680?s=20 Fortunately, the Value Proposition Canvas...
The P.I.E.S Framework
Are you looking for tool or framework that will help you to choose which is the best test to start your experiments? At Growth Hacking School we use a framework that has a wide usage by several of companies worldwide. Hubspot being one of them. This framwork is called...
Business Model Canvas
The Business Model Canvas (BMC), is the visual map of a business model. This model was created by Alexander Osterwalder of Strategyzer (Discover the original model here). It is ideal to get a quick, simple, and effective perspective of a business. The Business Model...
How to Create 1 Persona
Creating a Persona is essential for any brand. Whether it's online or offline marketing, it's important to know who you're communicating to. Today we're going to talk about the kinds of questions you should ask to find the right profile for your ideal client. These...
What is Growth Hacking?
The term "Growth Hacking" in recent years is becoming increasingly well-known. "Growth" has been one of the fastest growing words in professional terms. Many companies have built "Growth Marketing" or "Product Growth" teams. But the focus has not been on teaching more...