Define your ICP (Ideal Customer Profile)

Ideal Customer Profile Template | Growth Hacking School If there’s one way to make your marketing and sales efforts more effective, then it’s this. Your products or services have a certain value. And that value is the highest for a specific kind of audience. For...
How to Create a Unique Value Proposition?

How to Create a Unique Value Proposition?

Creating a Unique Value Proposition requires spending a lot of time thinking about what makes us different. And that’s why 72% of new products and services fail! 72% of new product and service innovations fail to deliver expectations❗️ This means that 7 out of...
Business Model Canvas

Business Model Canvas

The Business Model Canvas (BMC), is the visual map of a business model. This model was created by Alexander Osterwalder of Strategyzer (Discover the original model here). It is ideal to get a quick, simple, and effective perspective of a business. The Business Model...
What is Growth Hacking?

What is Growth Hacking?

The term “Growth Hacking” in recent years is becoming increasingly well-known. “Growth” has been one of the fastest growing words in professional terms. Many companies have built “Growth Marketing” or “Product Growth”...